Your current lowest price and price match policy? 


Thinking that you need such a policy to combat majors in your area? 

Consider what price and price match policies you are thinking of matching? 

A person goes to one of my clients, shows an advertisement and asks for a price match on a product. Looking at the advertisement, my client notices, it is in a different state. He then remarked how much is the delivery going to cost from Queensland?

Now should he price match?

After this came up for discussion, I decided to investigate these pricing guarantees. What I found was interesting. It is something that every business person needs to consider for their policy.

As a rule, they only apply:

* To products that their competitors have in stock today. 

* To a specific region

* It often only applies to selected competitors.


Have a chew and let me know what you think your policy should be?


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