Software beautiful



We have just introduced a new advertising campaign designed to shines a spotlight on newsagency software.

People don’t go to a travel agent thinking that one holiday is the same!


Yet too often people, yet unbelievable as it may sound, think that one window software is the same as another. So the focus on this campaign is to show the difference. To show the intense pride that we feel for our software by getting people to check out posbrowser features.

So we are coming out with a new tagline, “Software beautiful”, to reflecting this campaigns focus.