I hope you took our advise and did an EOFY sale

I will not say it was a great EOFY sale we had but it was decent. Australians do tend to buy in these sales because it is their last chance to lock in their tax benefits. This is a study, I read on EOFY sales available here. It works because it is real. It was a great chance a business to buy products it needed and it does confirm what I have said that knowing the marketing season is a big help in marketing in business.

The next big sale will be the stocktaking sale which most of us will start in the next few days. Unlike the EOFY sale, this one is useful for every business, not just those that service business clients.