The Asian Entrepreneur interviews Bernard Zimmermann


It was a great honour to be interviewed on The Asian Entrepreneur, one of Asia’s leading magazine for entrepreneurs and leaders. Read more here.



In my interview, I shared my thoughts, insights and ideas on what it was like to have a startup company and the difficults of making it happen and grow into something good.

My favourite question here that I think is very important for all people attempting to be an entrepreneur and create something from nothing was in the section “Any tips for achieving success?” My answer was

Get used to failure, refusal, negativity and mockery.

I see to many people, that if something goes wrong, they do not even start, or they stop. But something will always go wrong, We all fail sometimes, we all have done stupid things, we all have put our foot into it and we all have listened at some stage to the wrong people. As an American president stated
“Sometimes when we reach for the stars, we fall short, but we must pick ourselves up again and press on despite the pain."

or another American president stated

"whose face is marred by dust and sweat and blood, who strives valiantly, who errs and comes short again and again because there is not effort without error and shortcoming, but who does actually strive to do the deed, who knows the great enthusiasms, the great devotions, who spends himself in a worthy cause, who at the best knows in the end the triumphs of high achievements and who at the worst, if he fails, at least fails while daring greatly."

Business can and is tough, no one said it would be easy. It's not for everyone, but you need to believe in yourself and keep going. It is worth it; you are worth it., now go out and do something amazing.