The Lucky Charm Group benchmarking results


The Lucky Charm Group (TLC) is an example of what a small group of committed newsagencies can do together. For TLC, this year has been terrific. What is surprizing is the benchmark figures, they released at their conference.

I can believe it as I remember a person who worked in a newsagency for years. He became an expert on newspapers and magazines. He decided to buy at a bargain price a rundown newsagency, only to see it go worse. He discovered there is more to a newsagency than newspapers and magazines. Realizing that he was not doing it alone he decided to join TLC. Some of the ideas caused positive changes to his shop almost immediately. His business turned around.

What is disturbing is their big growth was not in newsagency lines. It also was pleasing that many winners at their conference, use posbrowser.