Australia knows the kindle is available now


With the recent announcement that kindle is available in Australia, there has been a dramatic increase of interest on the net in Australia. As you can see from the graph of searches in the last 90 days.

It is clear the Australian consumer is interested. This trend will continue once the Australian newspapers and magazine companies decide what reader they will adopt. The favourite, I believe now is the Sony reader.

If this technology spreads there has to be an impact in the industry, for example, the kindle would be useful for those consumers that buy newspapers and magazines for use in public transport.