2012 Victorian Herald Sun University Offer: $10 for 52 weeks (save 98%)

POS SOFTWARE

I wonder if there any economic logic to these deals maybe it is more to artificially, build up circulation figures?

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A subscriber gets a copy of Herald Sun Monday to Friday to be picked up at the university and on Saturday and Sunday home delivery for 40 weeks. Plus they will get a home delivery of the Herald Sun, Monday to Sunday for 12 weeks during the summer holiday break.